MISSION

WHO WE ARE

Broad River Community Market works to build a better food system by connecting people with fresh, locally grown produce who otherwise could not afford it.

Here in Cleveland County, like other rural communities, we face the irony that despite having lots of beautiful farms, many of our neighbors are struggling to feed their families, let alone access the quality nutrition they need to live healthy lives.

By breaking down the economic barriers our community faces to accessing nutritious foods, we are building reciprocal relationships benefitting our local people, farms, and our land.

Our organization’s focus is to bring the food that grows in these deserts to the people who live there. We know that these deserts exist because of poverty, not the lack of food growing in our communities. We work with local farmers to provide free, fresh produce to people across Cleveland County at our pop-up markets.

Group of six people standing outdoors in a grassy area, smiling at the camera, with parked cars and buildings in the background.

To create a thriving, equitable food system by providing crucial access to fresh produce in our rural foothills community through partnerships with local farmers.

VALUES

Empowerment: We will be more than a band-aid. In order to truly address hunger, we have to disrupt the systems that deprive people of food.

Mutual Aid: We work to build community solidarity and uplift each other through reciprocal relationships.

Connection to Land: There is no food without water and soil. We are committed to being good stewards of the land we live on through regenerative practices.

Dignity: All are welcome at our market. Shame is not. There is no shame in hardship.

VISION

Our vision is a community where everyone has access to healthy food. We are doing food justice work. This means we are working to address the immediate needs of our neighbors by providing access to fresh produce and promoting equitable and sustainable production.